The Lobby would never have happened had it not been for the encouragement, expertise and friendship of the incredible Lia Lorenzano-Kennett. Lia is the high priestess of conference production. She was one of the first Producers of the Apple Developers Conference, ran Demo and Agenda, was the President of IDG Executive Forums, and worked with Walt and Kara to create the phenomenal All This Digital conference, of which she still is the Producer. When I first met with Lia to talk about my idea for The Lobby, she told me that she had always wondered what made a great conference — was it the speakers or the audience? And she had always wondered what was the answer to the age old conference chicken and egg problem. Was a conference made great by the people who attended? Or did great people only attend great conferences? As The Lobby wound to a close this week, Lia turned to me and said “so now we know — it’s the chicken.” And man were there some great chickens in attendance at The Lobby.
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